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Jordan
Co-Founder

How I Get Back To Human:

EXPERIMENT:
I’m always cutting and adding back different ingredients to my diet to see how it affects me – and to see how little exercise I can get away with (with the same or better results) based on these dietary tweaks.  This was a major impetus for Hu’s creation.  I’m fascinated by how quickly I can find out how certain foods either hinder or help me – physically and psychologically.  If you just pay attention, you learn fast what makes your unique body tick.  And once you figure it out, the excitement and positive results lead to good, sustainable habits.  I urge people to never knock another person’s diet until they try it out for themselves.  For me, I realized that pretty hardcore paleo works better than anything else.

UNPROCESS:
I eat at Hu.

MOVE:
A major part of my life.  I fall apart mentally if I do not do some sort of exercise every day.  I get bored very easily, so functional movements are my go-to.

SLEEP
I strive for at least 7 hours each night, but that’s tough. What I will never compromise on is a cold, dark room.

PLAY:
I have failed at this the past few years - but I'm improving every day :-)

LAUGH:
Laughing is stress relief for me. I am happy to admit that I have a pretty immature, dry sense of humor.  Bizarre things make me laugh, and I find humor in the mundane awkwardness of life and people. Being human, and Getting Back To Human, requires laughing at our own shortcomings – I think that’s quite healthy.

FACTS:
I attended Cornell University. Prior to Hu, I was in the real estate development business. I was born and raised in Manhattan and Westchester County, NY.